Ladies & Gentlemen, Your Linkedin Passwords

Ever since I read about the LinkedIn Password breach I couldn’t stop thinking that there was a blog post in it. Yesterday I figured it out and set the JESS3 team to help me with it. We dug through the tool for checking whether your password was in the set of compromised ones and sought out the goofiest, most inappropriate and funniest passwords we could find — that someone actually used. My favorite was “junkinthetrunk”. What’s yours?

Read the full list of our favorite LinkedIn passwords on the JESS3 blog >>

The Simple Web and the Late Majority Internet

I put together this deck for a presentation at WebVisions PDX last week and it turned out better than I had hoped. Take it for a spin – there are some great messages and images. Of course it’s lacking the dulcet tones of my voice slowly whispering the secrets of the internet into your good ear.

Nobody Some People Use QR Codes

The conventional wisdom has been for some time that QR codes are a waste of time and money. Just for example, this gem that was passed around the JESS3 office to hearty guffaws: Well, things might be changing.

Many continue to argue that the only thing QR codes are good for is to communicate to the viewer that you and your brand or whatever you represent are savvy enough to use QR codes. And what does that tautology earn you? A big fat pat on the back from yourself, and maybe a short stint in one of these fine publications:

Believe it or not the joke may be losing steam. No – SRSLY!! TechCrunch reported on a recent survey by Accenture that showed that on-screen social media icons during commercials actually worked – prompting viewers to go online and follow brands even though they had to do so on a completely separate screen (up to 20% conversion for Facebook). Surprising.

But there was a second, and maybe even more surprising finding:

11% of viewers scanned a QR code while watching TV

Stunning. Really. In the grand scheme of things that is a pretty large convergence rate, even if they were doing so to retrieve discounts or coupons or other incentives.

I’m still not bought into the QR code, but I am willing to give it a second glance. And I will certainly be on the lookout for more figures like this as the smartphone revolution continues and people and apps grow more comfortable dealing with QR codes. And one day, just maybe, I might even recommend them as a solution to something.

The Future of Snackable Content

So SXSW wasn’t all fun and games… in fact it mostly wasn’t fun and games as I was there working on an installation for Samsung most of the time, but I did get to break away to moderate the panel I organized about the phenomenon of shrinking content and shrinking attention spans on the web today.

Here’s the deck I presented as the introduction for the panel, but in this version I’ve also included an addendum that contains a brief and simple summary of some of the conversation had on the panel and online via Twitter contributions from the audience.

I need to thank the friends and acquaintances I tapped for this endeavor.

Everyone had a good time, and then everyone had bar-b-q.

Curating The Web For Samsung at SXSW

I have finally recovered from the trip to SXSW. Thankfully there’s a post that covers some of the details of the experience over at the JESS3 Blog so I don’t have to rewrite that and throw my barely achieved and seemingly unstable equilibrium back into chaotic disarray.

Very little sleep was had, but the project turned out well. Much was learned, some of which was applied on the spot, and some of which will only get a chance to be applied the next time we do a similar project. Hopefully that will be soon. I’m going to get started on the training montage so I can come to the next one like a champ.

Here are a couple of images I liked from our time there – more are available by following the link to the JESS3 blog post above.


The Most Interesting Thing Ever

And you can’t see it. What if that most interesting thing ever were the internet, or whatever it is that you were trying to find on the internet today? This censorship would be the reality.

SOPA and PIPA are two bills made by old congressmen who don’t understand young technologies. Lots of money has been thrown at them by special interests who are trying to make money by limiting access to information. That’s anti-American. If you think the government has no place telling you what you’re allowed to read, see or think, then you should be aware that these bills are an audacious and insane over-reach of power.

Here are some places where you can find more information about them and other sites supporting the SOPA/PIPA blackout and awareness day today: